To be a good sales professional, it’s critical to take the time to update yourself and improve your approach to prospects.
Unfortunately, we don’t often have time to read the books or do research on every new subject that comes up.
Therefore, searching for audio and video content is a great option for those who have a busy day-to-day life, but don’t give up on updating themselves.
Seen daily by thousands of people around the world, TED Talks are a rich source of update.
Another excellent feature is that most lectures are less than 20 minutes long, perfect for those with little time, but who do not compromise on quality.
We’ve selected what we believe are the top 5 TED Talks for sales professionals. Come on?
Browse the content
- Want to help someone? Shut up and listen! – Ernesto Sirolli
- How language shapes the way we think – Lera Boroditsky
- How to make stress your friend – Kelly McGonigal
- The puzzle of motivation – Dan Pink
- What I learned from 100 days of rejection – Jia Jiang
- Try something new for 30 days – Matt Cutts
- Conclusion: and for you, what are the best TED Talks about sales?
Want to help someone? Shut up and listen! – Ernesto Sirolli
The Ernesto Sirolli is an authority when it comes to sustainable economic development.
Too often, salespeople come in with the intention of dominating conversations by talking a lot, rather than listening. It takes discipline to slow down, shut up and listen.
In this TED, Sirolli explains how to listen to the people you’re talking to, before you want to run a solution right away.
Use this lesson for the next time you’re in a conversation with a lead.
How language shapes the way we think – Lera Boroditsky
The Lera Boroditsky is a cognitive science professor at the University of California at San Diego. She’s doing research on the relationships between the mind, the world and language (or how humans got so smart).
There are about 7000 languages around the world and each one of them has its peculiarities, with different sounds, vocabularies and structure.
Based on this, Lera Boroditsky says that:
The beauty of linguistic diversity is that it reveals to us just how ingenious and how flexible the human mind is. Human minds have invented not one cognitive universe, but 7,000.
In this TED , Boroditsky will talk about one of the most powerful tools for a salesperson: speech. You will understand how the different sounds indicate that the answer is a clear yes.
How to make stress your friend – Kelly McGonigal
The Kelly McGonigal is a professor at Stanford University and a consultant in psychology of Education of The New York Times Initiatives.
In this TED , which is one of the most popular of all time, McGonigal talks about stress. She says he’s the one who makes her heart pound, her breathing quicken, and her forehead sweat.
Although stress has become an enemy of public health, learn how you can change your body’s responses to stress and make it an ally in everyday life.
The puzzle of motivation – Dan Pink
The Daniel Pink is the author of 3 bestsellers that is revolutionizing the way companies see the desktop.
In this TED, Pink will examine the motivation puzzle, starting with a point most managers are still unaware of: Traditional rewards aren’t always as effective as they think!
What I learned from 100 days of rejection – Jia Jiang
Jia Jiang owns Rejection Therapy, a website that provides inspiration, knowledge and products for people to overcome the fear of rejection.
He is also CEO of Wuju Learning, a company that teaches company employees to be more fearless.
In 2015 he authored a best-selling book, Proof Rejection: How I Overcame Fear and Became Invincible Over 100 Days of Rejection.
At TED, Jia Jiang talks about going through the experience of seeking rejection for 100 days, from ordering a hamburger refill at a restaurant to ordering donuts in the shape of Olympic rings.
Along this trajectory, Jiang discovered that simply asking for what we want can generate possibilities where we don’t expect to find a way out.
Try something new for 30 days – Matt Cutts
The Matt Cutts is Google’s former software engineer and currently director of engineering in the United States Digital Service.
In this TED, Cutts propose that you dare to try something new, fun and take you out of your comfort zone for 30 days.
Is there something you’ve always wanted to do but just didn’t? So try doing these things for 30 days!
It’s just 3 minutes of a short, light conversation, but it offers a new way of thinking about goals and how to reach them.
Conclusion: and for you, what are the best TED Talks about sales?
We know it’s not easy to stay motivated in the day-to-day madness of sales.
If you allow yourself to stop for a few minutes to watch a TED or a Flipchart Friday, for example, it can be a great differential to make you stand out among other sellers.
Furthermore, it can be the key for you to see your challenges in a new perspective and come back in full force 🙂